ATHLETIC WEAR FASHION COVERAGE

Daily Deal 4/26/13: Athleta

Spring is in the air and if you haven't started to get into shape for the warm weather, don't worry. There's still time and cute work out clothes is definitely one way to motivate. Athleta wants you... (more...)

Keds New Apparel Line Launches at Macy's

This month, Keds new apparel line is launching at 150 Macy's stores nationwide and online at macys.com and Keds.com. The collection of sportswear separates is inspired by the brand's all-American heri... (more...)

OnlineShoes.com Launch Design Contest

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Adidas Re-fuels Gymnastics With Elegant Sports

adidas, the global leader in sports and performance apparel, announced that starting in 2013, Elegant Sports will be the new adidas Gymnastics licensee, responsible for growing the adidas Gymnastics b... (more...)

Lands' End Introduces Exclusive Shape & Enhance Swimwear Innovation

Lands' End introduces an exclusive new swimwear technology that knits varying levels of tension control into the lining of Shape & Enhance swimsuits. This breakthrough in swimwear is accomplished thro... (more...)

Lululemon to Open in the Meatpacking District Friday

Lululemon is gearing up to open their seventh store in New York City this Friday in the Meatpacking District. 408 W 14th Street is going to be transformed into a luon and yoga haven complete with in-... (more...)

SKINS Appoints New General Manager of North America

SKINS Compression, the world's leading gradient compression sportswear brand, is proud to announce the appointment of Johnny West as the new General Manager of North America. West's selection to head ... (more...)

Heidi Klum for New Balance Collection Launches Exclusively at Lady Foot Locker

Supermodel, designer and fashion powerhouse Heidi Klum has created a new and versatile active wear collection with New Balance through the Heidi Klum for New Balance partnership launching this Februar... (more...)

Lululemon's Mega Warehouse Comes to Nassau Coliseum

Yogis unite on Super Bowl Sunday! From February 1-3 Lululemon will host a massive Yogabowl Warehouse Sale at Nassau Coliseum, where the famous athletic wear will be marked down significantly below re... (more...)

Lululemon's Mega Warehouse Sale Is Coming to Nassau Coliseum

Yogis unite on Super Bowl Sunday! From February 1-3 Lululemon will host a massive Yogabowl Warehouse Sale at Nassau Coliseum, where the famous athletic wear will be marked down significantly below re... (more...)

Toes On the Nose Women's Launches New Website

Toes On the Nose Women's California Contemporary Collection revealed a new website and new swim looks the suit everybody and every body. The new website is easy to shop and offers free shipping and ea... (more...)

Nordstrom, New Balance And Shoes That Fit To Bring New Shoes To More Than 8,100 Kids

Nordstrom, New Balance and Shoes That Fit have come together to bring more than 8,100 children in communities around the U.S. a special holiday gift again this year - new shoes. (more...)

Soft Star Takes Barefoot Shoes from the Running Trail to the Boardroom

Soft Star Shoes launched three new shoe models to meet growing consumer demands for minimal shoes for the everyday wear. 'We've been making barefoot shoes for 27 years,' says Soft Star co-owner Tricia... (more...)

Popped Colours Creates Unique Men's Polo Shirts

No man wants to just 'blend in' after spending a lot of money on a piece of clothing. At the same time, achieving a unique look is surrounded by a minefield of sartorial failures - wear something too... (more...)

Brookstone Launches HICKIES® to Revolutionize Your Shoes

Brookstone, the specialty retailer launched HICKIES® Elastic Laces, a revolutionary elastic lacing system that transforms the way consumers wear sneakers. By replacing traditional laces with HICKIES E... (more...)

Target Takes a Swing at Sportswear with C9 Store Opening in San Francisco, 10/14

Target has announced they are launching an activewear store based on their success with C9 by Champion. This marks the chain's first spin-off retail store. (more...)

Target Takes a Swing at Sportswear

Target has announced they are launching an activewear store based on their success with C9 by Champion. This marks the chain's first spin-off retail store. (more...)

Tommy Hilfiger Introduces New Golf Collections

The Tommy Hilfiger Group, which is wholly owned by PVH Corp., has introduced their Spring 2013 men's and women's golf collections offered by The Fletcher Leisure Group. (more...)

The Gardens Mall in Palm Beach Welcome Five New Stores

Five new stores and another restaurant are opening at Palm Beach County's shopping center The Gardens Mall. (more...)

TerraFrog Clothing Launches New Athletic Wear Collection

Women's yoga and athletic wear designer, TerraFrog Clothing Corporation, launched its Winter 2013 Sportswear Collection this week. The collection will be available for purchase through TerraFrog's onl... (more...)

Project Runway All Stars Season 2 Cast Announced

They're back (again) and ready to win - with a vengeance! Thirteen talented designers from past seasons of the Emmy(R) Award-nominated PROJECT RUNWAY return to the workroom for another shot at being t... (more...)

New Fitness Apparel and Accessory Company Goes Live

Pure Style Fitness has joined the e-commerce world of fitness apparel and accessories. Pure Style offers quality brand names, from Alo Sport, Green Apple, Jala Clothing, Doce Vida, Born Fit and many m... (more...)

TerraFrog Clothing Releases New Limited Edition Yoga Tank

Women's yoga and athletic wear designer, TerraFrog Clothing Corporation, released its latest limited edition yoga tank this week. (more...)

Hosea Chanchez of The Game Dons AKOO Clothing Suit At The BET Awards

Hosea Chanchez, star of The Game, flaunted his custom-designed AKOO Clothing suit at the 2011 BET Awards red carpet and stage on Sunday, June 26, 2011. (more...)