How to Plan Your Margiela for H&M Shopping Adventure
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by BWW News Desk
The day has finally arrived! Tomorrow is the launch of Mason Martin Margiela for H&M and prepare for it to be nuts.
If you want first dibs on the merchandise, pack your overnight bag and head on over to your nearest H&M. Here are the New York locations:
The stores open at 8am, but people are know to line up well before then. Racked reported that last year they arrived at the Versace collaboration at 7am and received a wristband to shop at 1:45pm. And the Versace collection did not produce the amount of crowds expected tomorrow.
BIG TIP: Have an idea of what you are interested in ahead of time. View the whole collection here and choose your top picks. This way when you do get in, you'll have some direction.
Good luck and happy shopping!