Veet Celebrates Beauty and Confidence

Related: Veet, Beauty

Preparing for the Grand Finale, Veet teamed up with 5 beauty experts for grooming workshops to help all Veet Divas be their confident and beautiful best for 2 days prior to the show. These workshops were also relayed live on Veet's Facebook and Twitter page. The grooming session would be conducted by renowned experts in their respective field. The finalists will be trained on Beauty and Makeup By Venus Pereira ; Ramp Walk By choreographer Shakir; Styling By stylist Jaffer Ali Munshi ; Nutrition and Fitness By Deepesh Bhatta ; and Posing By Nandini Mehta .

Veet celebrates 'Beauty and Confidence' and 'Be the Diva' is a seamless story of transformation of the 'girl next door' into a 'Diva'. Through this platform, we provide the girl next door, who always aspires to be a known face in beauty and fashion. In its second year, Be the Diva has reached out to twice the number of aspiring young ladies giving them a platform to reach their dreams.

About Veet:

Veet - one of the leading brands from Reckitt Benckiser's portfolio - is the leader in hair depilatories worldwide and is available in more than 50 countries. Veet, World's No 1 hair removal cream, was launched in India in November 2004. It is endorsed by supermodels around the world. In India, leading film actress Katrina Kaif is the brand ambassador for Veet.

About Reckitt Benckiser:

Reckitt Benckiser (RB) is a global consumer goods leader in health, hygiene and home. With a purpose of delivering innovative solutions for healthier lives and happier homes, RB is in the top 25 of companies listed on the London Stock Exchange. Since 2000 net revenues have trebled and the market cap has increased by 5 times. Today it is the global No. 1 or No. 2 in the majority of its fast-growing categories, driven by an exceptional rate of innovation. It's health, hygiene and home port`folio is led by 19 global Powerbrands including Nurofen, Strepsils Gaviscon, Mucinex, Durex, Scholl, Lysol, Dettol, Clearasil, Veet, Harpic, Bang, Mortein, Finish, Vanish, Woolite, Calgon, Airwick, and French's, and they account for 70% of net revenue.

RB people and its culture are at the heart of the company's success. They have an intense drive for achievement and a desire to outperform wherever they focus, including in CSR where the company has reduced its Carbon footprint by 20% in 5 years and is targeting now to deliver a 1/3 reduction in water use, 1/3 further reduction in Carbon and have 1/3 of its net revenue coming from more sustainable products by 2020. It is also the Save the Children charity's largest FMCG global partner.

The company has operations in over 60 countries, with headquarters in the UK, Singapore, Dubai and Amsterdam, and sales in almost 200 countries. The company employs approximately 38,000 people worldwide.

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