Veet, a leader in the world of depilatories, celebrated Beauty and Confidence at 'VEET Be The Diva' beauty contest grand finale held at Mumbai. 16 finalists of 'VEET Be The Diva' contest walked the ramp with the first runners-up Miss India Earth 2012 Prachi Mishra and Miss India International Rochelle Maria Rao. Dimple Paul was adjudged the winner of Veet 'Be The Diva' 2012 contest and crowned by Ms. Vanya Mishra , Pantaloon Femina Miss India - World, 2012. Dimple Paul, the final winning "Diva" will enjoy her portfolio being managed by Nandini Mehta, a leading fashion photographer.
Manmeet Kaur and Natasha Sharma were the runner-ups and all the top 3 winners are awarded an annual contract with KWAN, India's premier celebrity management firm..
'VEET Be the Diva', an open to all contest, had over 1500 entries across the country. 4 city auditions were held to select 50 girls from the 200 shortlisted contestants. A voting round was initiated on Veet India Facebook page where these 50 girls competed to gather the maximum votes to be amongst the top 16 winners.
Mr. Chander Mohan Sethi , Senior Vice President, South East Asia, Reckitt Benckiser said, "Veet stands for Beauty and Confidence! We at Veet believe that every woman radiates beauty from within. The contest today is a platform for the girl next door to discover and highlight the Diva within her. Confidence is one defining quality of a Diva. And 'VEET Be The Diva' contest provides an opportunity to every girl, no matter who she is, or where she is from, to awaken the Diva within her and shine."
Congratulating the finalists, CAA KWAN added, "It was a great experience working with the Veet 'divas'. All of them are terrific and have the 'beauty and confidence' to take on the world. Today walking on the ramp for the Veet 'Be The Diva' contest, marks the beginning of a new journey for all these girls. Our best wishes for them."
Ms. Vanya Mishra , Pantaloon Femina Miss India - World, 2012 said, "Beautiful touchable smooth skin is the starting point of 'beauty'. Beauty in turn gives 'confidence' to every girl. Veet through the 'VEET Be The Diva' contest today applauded the beauty and confidence in the girl next door. A Diva is not necessarily a model or an actress; Diva, is the hidden beauty in every woman, every girl waiting to be enhanced and recognised."
Shakir Shaikh choreographed the show and Shane Clarke was the make-up artist. Latha Sunadh, noted fashion editor STRUT120, Miss Malini , famous fashion and bollywood blogger and Twitteratti, Vanya Mishra, Pantaloon Femina Miss India - World, 2012, Jaffer Ali Munshi , famous stylists, Nandini Mehta , leading fashion photographer and Akhil Chandra MD, RB India and Bertrand Delagneau , Marketing Director, RB consisted of the jury.
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