SEPHORA Relaunches Original Toronto Store

"Since 2004 we have opened 38 stores, including a new home for our first Canadian store at Toronto Eaton Centre and a flagship in downtown Montreal on Sainte Catherine Street. All our initiatives are focused on revolutionizing the Canadian beauty retail landscape. Transforming our stores and launching SEPHORA.ca are significant components of our arsenal to achieve this," says Philippe Pinatel, Country Manager and Senior Vice President, SEPHORA Canada.

Julie Bornstein, Senior Vice President of SEPHORA Digital also notes, "We're bridging the online and offline world, and making it easier, more inspirational and fun to shop for beauty. Our goal is to help every shopper find the perfect beauty product for her needs."

To visit the new site go to www.SEPHORA.ca, and follow along on Facebook, Twitter, Pinterest and Instagram.

About SEPHORA Americas:
Since 1998, SEPHORA has been TRANSFORMING BEAUTY in the U.S. Today, SEPHORA Americas operates more than 300 stores in the U.S. and Canada as well as the world's top beauty website, SEPHORA.com. In 2010 SEPHORA expanded intoLatin America where it partnered with the Brazilian beauty market leader Sacks.com, in 2011 opened two retail stores in Mexico and in 2012 opened one retail location in Brazil. SEPHORA is well known for its unique retail concept, which is rooted in its distinctive open-sell store design, the beauty expertise of its sales consultants and, most importantly, its unparalleled combination of over 200 classic and emerging brands across a broad range of product categories including skincare, color, fragrance, bath & body, smilecare, and haircare, as well as SEPHORA's own private label. SEPHORA has also been recognized as a leading digital brand and continues to advance this arena through mobile and social media initiatives including an active Facebook page, BeautyTalk-its online beauty community, its mobile site and Apps. In addition to its North and Latin American business and its initiative with JCPenney, which includes more than 300 SEPHORA inside JCPenney locations, SEPHORA today has more than 1,600 stores within 29 countries in Europe and 115 locations in China. SEPHORA was founded in France in 1970 and acquired in 1997 by Paris-based LVMH Moët Hennessy Louis Vuitton, the world's leading luxury products group. For further information, please visit www.SEPHORA.com