The South Beach Men's Show will heat up the runway this year with new men's swimwear and underwear collections from Mario Lopez' Rated M line, Colombian line Mundo Unico, Swedish line Frank Dandy, Brazilian line boyRio, Turkish line Doreanse, U.S. lines 2(x)ist andAndrew Christian as well as the Edmond Andre and Noirsoul Menswear collection from NBCs Fashion Star.
The SoBe Men's Show is scheduled for Friday, October 5 at the Historic Art Deco Welcome Center at 1001 Ocean Drive, Miami Beach. Complimentary cocktails and a reception sponsored by Mario Lopez' Rated M Collection will begin at 8pm for industry media, retailers and buyers. The show starts at 9:30 p.m. Media, retailers and buyers must register online athttp://www.sobemensshow.com for complimentary access or to receive photos and video from the show. Consumer tickets are $30 and are available on the website.
About the Designers
Rated M by Mario Lopez
We're not heroes or visionaries. We're not here to change the world. We just want to make the best underwear and t-shirts ever seen in the history of mankind. Manful, masterful, magical and much more. RATED M, for manful men and their very special guests.
Mundo Unico
Mundo Unico is a top leading brand in men's underwear and has a varied selection of boxer briefs ranging from fun and exciting prints to elegant and subtle designs with exceptional fabrics and construction. The materials and fabrics along with the brand's designs are as diverse as the underwear, including t-thong, Caribbean bikini, brief, urban boxer, short boxer, mid boxer, long boxer and others. All Mundo Unico underwear allow for free and easy movement during any type of activity: sports, leisure, work, casual, travel and business. All Mundo Unico products are dyed and hand-stitched in Medellin Colombia, using only the finest fabrics and supplies as well as the latest technology.
Frank Dandy
The year was 2003 and there was no alternative to men´s single colored underwear on the market. Frank Dandy was founded to be that alternative and challenge the traditional view on men´s underwear. By creating underwear that was nowhere to be found on the market, Frank Dandy started a trend with patterned designs. Frank Dandy has been acknowledged as one of the most exciting new underwear brands by The New York Times and has won awards for its unexpected and innovative campaigns.
Doreanse
Doreanse is the newest line of underwear introduced to North America directly from Turkey. The brand launched directly from Istanbul has been popular and has been growing quickly in Europe and Australia since 1999. The selection consists of basic, casual, sexy and sporty designs, all at affordable prices. Doreanse is about premium look and comfort at affordable prices. The styles run the gamut of basic to fun/sexy for men of all ages, sizes and shapes. The brand has had little to no availability in the USA and Canada up until now and has quickly received rave reviews from customers and critics alike.