Demeter Fragrances, Jaslene Gonzalez (America's Next Top Model Season 8), Matt Nordgren (Bravo's Most Eligible Dallas), Orfeh (Broadway Star), Kelly Choi (Top Chef) and music artist Rye Rye were there for the launch of Caravan fragrance at the 3rd Annual Fashion Night Out.
WHAT: Demeter Fragrances partnered with Caravan Stylist Studio to launch their newest fragrance Caravan for Fashion Night Out. 50% of proceeds from sales of the fragrance were donated to charities including the NYC AIDS Fund for Fashion's Night Out and Made in Midtown. Additional fashion partners for the evening included Yeohlee, Boy Meets Girl, Walter and Alice and Trixie.
The Demeter Fragrance Library consists of over 250 fragrances inspired by everyday objects and experiences. In short, we are the olfactory version of "stopping to smell the roses". We isolate and highlight the beautiful scents that surround us every day, in wearable formats. It is a unique perspective, both because we find beautiful scents in the everyday, and because choosing a Demeter fragrance is a personal choIce That is all about the wearer, not an expression of the designer.