Lucky Magazine Announces Two-Day FABB: Fashion and Beauty Blog Conference
Lucky Magazine, FABB Conference
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Lucky, the magazine about shopping and style, announced the 2nd annual FABB West. The two-day event, taking place April 4 th and 5 th, 2013 at the Beverly Hills SLS Hotel, will once again bring the top influencers in fashion, beauty, technology and entertainment together. Day one of the conference is comprised of a series of panels and keynotes featuring industry leaders who will educate the audience on how to "Take It to the Next Level." Thursday's festivities will wrap with a VIP cocktail party where bloggers will have the opportunity to mix and mingle. Day two will feature breakout sessions to provide bloggers with the tools they need to build their business.
"I am very excited to head to the west coast for our fifth installment of the Lucky FABB Conference.The group of influencersLuckybrings together at the conference aresetting the trends in blogging, e-commerce and social mediaand are truly redefining how fashion, beauty and technology work together,"saidLuckyGeneral Manager and Senior Vice President, Gillian Gorman Round. "Additionally,it'sthe perfect opportunity for our advertising partners to reach such a highly sought-after audience. This event enables them to get their products in the hands of an inspiring group who have the same aesthetic asLucky. We are thrilled to have P&G Beauty & Grooming as the presenting sponsor once again along with LeSportsac, AG Jeans, L'Occitane, Miss Me, Style Network and Tacori."
"I am thrilled to bring FABB to over 250 bloggers for our first-ever two day conference on the west coast. The group of men and women we have selected to attend FABB are ready to take their blogs to the next level and atLucky, we are helping them do just that," saidLuckyEditor in Chief, Brandon Holley. "The bloggers attending FABB are the essence of the brand and we couldn't be happier to welcome them into theLucky FABB family. The interaction between panels, dialogue among bloggers and the viral conversation on Luckymag.com promises to be completely engaging."
Drew Barrymore, Lucky's May cover star, will deliver a keynote address in which she will discuss how she balances her busy life as a mother, actress and entrepreneur. The conference will conclude with a Q & A with Betsey Johnson and an exclusive screening of her Style Network show, "XOX Betsey Johnson."
Panels and Participants Include:
Your Voice, Louder
- John Jannuzzi, Digital Editor, Lucky
- Hillary Kerr, Co-Founder and Editorial Director, WhoWhatWear
- Erin Kleinberg, Co-Founder, The Coveteur
- Stephanie Mark, Co-Founder, The Coveteur
- Eva Chen, Founder, Eva Chen 212
The Tools You Need to Grow Your Business
- Elise Loehnen, Editor in Chief, Beso
- Annie Ta, Corporate Communications Manager, Pinterest
- James Nord, Co-Founder, Fohr Card
- Tina Craig, Co-Founder, Bag Snob
- Scott Allan, Senior Vice President of Global Marketing, LinkShare
- Amber Tarshis, Senior Vice President of Marketing, Guess?
- Cathy Choi, Director of Social Media Sephora
- Jamie Gersch, Senior Director Marketing, Gap North America
- Kristen Spaulding, Social Media Editor, Neiman Marcus and Cusp
- Lalena Luba, Vice President Public Relations, BCBG
Creating a Voice of Authority
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