Lot78 Increases Retail Distribution with Up-Scale Stores Like Harrods

Lot78, Inc. announced that the Company has extended and increased its UK distribution with Harrods www.harrods.com

Harrods is an up-scale department store located in Brompton Road in Knightsbridge, in the Royal Borough of Kensington and Chelsea, London. The Harrods brand also applies to other enterprises undertaken by the Harrods group of companies including Harrods Bank, Harrods Estates, Harrods Aviation and Air Harrods, and to Harrods Buenos Aires.

The store occupies a 5-acre site and has over one million square feet of selling space in over 330 departments making it the biggest department store in Europe. The full Lot78 collection can be seen and bought at Harrods now.

"We are excited to increase our profile and expand our brand reach in Europe with Harrods. Harrods is a renowned shopping institution and the gateway to the European luxury market for premier brands," says Ollie Amhurst, President and CEO of Lot78.

About Lot78, Inc.

Lot78, Inc. is a trend-setting leader in the design, marketing, distribution and sale of urban apparel retailing under the brand name "Lot78" in six continents, including: North America, Europe, Asia, Australia, Africa and South America. Lot78 has been featured in US Weekly, Elle Magazine, Financial Times, Harrods Magazine, The London Evening Standard, and Grazia Magazine as an emerging global brand.

Lot78, Inc. is quoted on the OTC Bulletin Board in the United States of America under the symbol LOTE.OB. Fore more information, please visit www.lot78.com

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